الثلاثاء, ديسمبر 28th, 2021
According to statistics, more than half of the global population comprises of active internet users. With more than 4.4 billion people online, businesses can’t afford neglecting to invest in strengthening their presence on the internet.
One of the easiest ways to remain visible to your customers on the search engine is to stay updated on the current SEO trends.
Search engine optimization is a dynamic field that constantly changes in relation to many different factors. What you need to do is be on your toes and implement the latest strategies to your company’s SEO plan so you can enjoy increased traffic, higher conversions and greater profits.
Here are some emerging SEO trends you need to follow in 2019.
It’s time to stop incorporating the most popular keywords in your content and start making sure that the information you’re putting on the internet for your users would really be useful for them. You need to think like your customers so you can truly understand what they expect from your business and what they’re looking for.
Microformats are small HTML patterns that represent information about blogs, events, articles and websites. They can help your company achieve a higher SERP ranking and make your content more appealing to the users.
Did you know that 53.9% of all retail e-commerce will be carried out through smartphones by 2021? This demonstrates the importance of mobile optimization for your company’s website. Moreover, the Google mobile first index is a phenomenon that ranks your website based on its mobile version. When developing your business website, make sure you adapt the mobile-friendly layout.
With voice search gradually replacing searches that are conducted via a keyboard, it’s becoming important for SEO strategies to incorporate longer keywords in the content. This is because voice searches tend to be longer, and often contain a question.
If your target audience is your local community, it doesn’t make sense to employ a nationwide SEO strategy. To achieve higher search engine rankings, you should focus on local search optimization where you indicate the area your business operates in.
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